Are you a lead vocalist, or a star dancer on stage? Discover your K-pop role by taking Spotify’s latest K-Pop Persona Quiz. Here’s how.
Given the popularity that digital personality quizzes have witnessed over the past few months in the realm of social media, it should come as no surprise that the digital music streaming giant would be next to jump aboard the bandwagon with its very own K-Pop Persona Quiz.
The interactive experience was launched earlier yesterday as part of Spotify’s ongoing efforts to promote and bolster the profile of K-Pop on a global scale through a series of online and on-ground activations, all of which are anchored by their flagship K-Pop ON! playlist that has occurred a considerable following numbering 5.4 million users. Numbers don’t lie and with the genre’s streams jumping by a staggering 360% in Southeast Asia since 2018, the region’s appetite for content can easily be described as voracious.
Spotify’s latest K-Pop Persona quiz: How to take and what you should know
Accessible on their app from now to May 10th, the aptly dubbed ‘Your K-Pop Persona’ personality quiz has been described as a litmus test to ‘discover and embrace what your ideal fan role would be in a K-Pop group’. Results from the quiz are obtained from a blend of user inputs alongside Spotify’s database of music consumption habits.
If you’re looking to try the quiz out for yourself, all you need to do is visit your K-pop persona on Spotify and allow the website to open the dedicated microsite on your phone’s Spotify app. Users will then be presented with a series of five questions, each serving as a means to gauge and assess your penchant for K-Pop, as well as your responses to hypothetical scenarios.
By collating each answer, users will then be assigned to a persona inspired by five core pillars of K-Pop membership: Main Visual serving looks galore, Main Vocal belting out runs, Main Rapper stringing verses on-beat, Main Dancer catching choreo, and of course, an up-and-coming Trainee starlet in the making.
Better still, Spotify users who frequent the app will even receive an additional report generated through an analysis of each user’s music listening patterns. If you resonate with your persona, don’t forget to share your photocard over social media.
From cosmic bodies to slices of dessert and now K-Pop personas, there’s no denying that online personality reports are becoming an increasingly fashionable marketing avenue. How many have you tried to date?
Feature and hero image credit: Spotify
Benjamin Wong
Senior Editor, Fashion and Dining
Armed with an Advertising major from Lancaster University, Benjamin is a senior editor who has spent his time oscillating between the social media and digital media landscape since 2018. With a keen interest in haute fashion and gastronomy, he has written for publications such as ERROR Digital, WORLD OF BUZZ, and KL Foodie. Beyond the keyboard, you can find him arms-deep in a thrift pile.
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